.YOU MAY certainly not understand it, yet different typefaces bring about various feelings. Serif fonts, with tiny strokes by the end of characters, are usually discovered in manuals and newspapers. They seem credible and also authoritative. Sans serif font styles, which appear, may look present day and casual. Aesthetic uniformity gives visitors a sense that they recognize where they stand up it helps to construct depend on. In the case of The Economic expert, it prepares the tone for our writing.